Reed & Mackay harnesses analytics to save client travel costs

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With structured and unstructured data increasing exponentially each day, businesses need to have a business intelligence and analytics solution to help mine actionable insights from their data volumes.

Unfortunately, just having a run-of-mill BI and analytics platform is not enough. Businesses need to be able to gain accurate and timely data to create both static and interactive reports to help drive more intuitive and powerful business-critical decisions.

Ask yourself, can your solution deliver what you need to stay competitive today?

Access the following case study to reveal the BI and analytics solution that allowed Reed and Mackay to analyze the routes, airlines, and destinations, all in real-time to ultimately allow for better price negotiation. 

Vendor:
IBM
Posted:
Feb 8, 2021
Published:
Jan 24, 2014
Format:
PDF
Type:
Case Study
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